Job Description

SUMMARY

The Senior Graphic Designer joins iconic resort apparel brands Tori Richard and Kahala to help develop and execute the forward-facing personality of our brands through physical and digital content applied and communicated across various channels. Counted on to help position Tori Richard as an authentic resort lifestyle brand, and Kahala as the original and leading aloha shirt brand across local, national, and international markets. 

As compelling visual installations and graphic content is crucial to all aspects of omni-channel marketing and communications, this role will report to the Director of Marketing. This role supports the development of physical and digital content for all parts of the Tori Richard Ltd direct-to-consumer (DTC) and wholesale businesses and brands and will establish and maintain effective service level agreements for all customers, both internal and external. 

The Senior Graphic Designer demonstrates complete ownership and accountability in their areas of responsibility, in partnership with the Director of Marketing and other leadership team members. They will be experienced in project management, execution, and able to clearly delegate. 

This position is responsible for the quality of visual projects & deliverables, and is an essential team player for both the Tori Richard and Kahala brands. 

ESSENTIAL DUTIES AND RESPONSIBILITIES  

To be further defined in an ongoing manner collaboratively with the Director of Marketing, duties and responsibilities of this role include, but are not limited to: 

Key Responsibilities  

• Lead the conceptualization and execution of visual designs for visual campaigns, websites, social media, packaging, and branded collaterals. 
• Translate marketing and business objectives into compelling visual communication materials 
• Maintain brand consistency across all design outputs while evolving the visual identity. 
• Collaborate with copywriters, marketers, developers, and other stakeholders to deliver cohesive creative assets. 
• Perform video and image editing using adapted software, and emerging tools including AI. 
• Manage multiple projects simultaneously, ensuring deadlines and quality standards are met. 
• Provide art direction and mentorship to junior designers and freelancers 
• Lead graphic projects in collaboration with different teams and studios to acquire images and graphic assets
• Be curious, stay current and share best practices on design trends, tools, and technologies to continuously elevate the brand’s visual presence 
• Source for new vendors and talents as needed 
• Lead systems improvements for filing & sharing graphics and video content 
• Assist the marketing team with photoshoot coordination & production 

MINIMUM QUALIFICATIONS  

• Bachelor’s degree in Graphic Design, Visual Arts, or related field 
• 5+ years of professional design experience, preferably in an agency or in-house creative team. 
• Expert proficiency in Adobe Creative Suite and Video editing tools. 
• Strong portfolio showcasing a range of design work across digital and print media. 
• Excellent understanding of typography, layout, color theory, and branding. 
• Experience with motion graphics, video editing, or UI/UX design is a plus. 
• Strong project management and organizational skills. 
• Ability to give and receive constructive feedback. 

PREFERED SKILLS  

• Experience working in fast-paced environments with tight deadlines. 
• Familiarity with web design principles and responsive design. 
• Knowledge of accessibility standards and inclusive design practices. 
• Passion for storytelling through visual design. 
• Consumer apparel experience. 

PHYSCIAL DEMANDS  

• Ability to sit for extended periods of time
• Ability to stand, walk, bend, kneel, squat, stoop and or twist 
• Ability to grasp, push, pull, reach and manipulate objects with right/left hand(s). 
• Ability to turn, bend with some twisting 

BENEFITS:   

• 401(k) 
• Dental insurance 
• Generous Employee discount 
• Flexible schedule 
• Health insurance 
• Life insurance 
• Paid time off 
• Referral program 
• Vision insurance 

Salary range: $55,000.00 - $65,000.00 per year

COMMENTS:

Employment at Tori Richard, Ltd. is on an “at will” basis, which means that either the Company or the Employee may terminate the employment relationship at any time for any reason. Nothing in this document alters this “at will” agreement. The Company reserves the right to revise the job description on the basis of the needs of the business. Applicants have rights under Federal Employment Laws , see Family and Medical Leave Act (FMLA) Poster ; Equal Employment Opportunity (EEO) Poster; and Employee Polygraph Protection Act (EPPA) Poster.

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